Tag Archives: Facebook
Are you beginning to build your own community of loving fans? Would you like to increase the number of fans who love your fan page? Do you want to use the second greatest site on the web (with more than one billion users) to help you promote your site or blog and help it with SEO? In this article, you will learn 5 best ways which will help you make your fan page stand out and your fans love your site and you.
Be Engaged If You Expect Engagement
This is a very simple rule. If you want audience to be engaged and interested, you must be engaged too. Show your fans yourself. Show them that you care about them. If anyone leaves a comment or likes your post or photo, always respond to it. If it suits your type of business (e.g. if you are a blogger or website owner), show your fans how you look. Fans really like to know who is talking to them and whose stuff they like. If you don’t do this, you cannot expect anyone else but a bunch of uninterested “ghost” fans.
Take Care of Your Page As Often As Possible
There is nothing worse than a fan page which hasn’t been updated for days or, worse, weeks or months! If someone visits your Facebook page and sees that your last post was in November (and now it’s April), it’s nearly guaranteed that they will leave immediately. Making one or two posts a day and responding to comments should be enough and it will not take much of your time (15-30 minutes every day will do).
Use Photos and Graphics
If you want your fan page to look much more interesting and attract a bigger number of people, remember to use graphics and photos. People use Facebook to socialize, see photos, watch short movies, not necessarily read never-ending lines of text. If your fan page is about your website or blog, take some screenshots of it and post it to Facebook. Be creative and you will see that it pays off.
Call Your Fans to Action
This is an extremely effective (yet very often neglected) method. If you want your fans to comment, then ask them to do so. If you want them to share your post, also ask them to do so. One of the most effective methods is to post a question and ask your fans to “like” or share if they agree. No one will share your post which, for example, contains a bare link without any description. On my website about Android apps and games , for example, I ask a question “Why not become our fan?” right below the LIKE button. This simple call to action brings me many new fans each week.
Tag Your Posts and Photos
If you want a bigger audience to see your post, don’t forget to tag people or pages related to it. This guarantees that fans of other bigger pages will also see your post. If it’s interesting, they will like it, share it or become your fans too. This is an effective technique but don’t overuse it or you will be treated as a spammer.
These five extremely simple methods are nearly a guarantee of success of your Facebook fan page. Having a popular Facebook page with many interested and engaged fans is an important aspect of being successful on the Internet, building your own brand and ranking higher in search engines. Maintaining a fan page does not require much time but the benefits it brings are really great.
About the Author
Olga is a technology enthusiast interested in subjects, such as, SEO, social marketing and mobile technologies. She’s the owner of a small website about Android apps, games and devices.
E-book publishing is one way to promote your business in the online marketing. This idea can give you a regular flow of income or even better. Use the following 5 tips to help start your own e-book business and achieve success.
Tip #1 – Competitive Pricing For E-books
The optimum price for your e-book is creating a plan that would make your potential customers buy your e-books without thinking twice about it. Research and testing is the key point in price tagging your e-books .
Search for corresponding e-books that are marketable and figure out how much do these products sell. In this way, you have a good idea on how to price tag your e-books competitively.
Another technique is to test your e-books through advertisement tracking and other niche marketing strategies. You can adapt your products price to a lower price until people see that your product e-books are viable and the reply is positive.
Remember not to over price or under price your e-books. Under pricing your products may give the perception to readers that it is not competitive enough. Over pricing as well may not be the best idea. The main aspect in pricing your product is the credibility and the valuable information given to buyers.
Tip #2 – Giving Promotional Offers
There are many ways to give out promotional offers to your targeted buyers. As said earlier a good strategy is creating a plan that would entice your potential customers to purchase your e-books without further thinking. Here are some factors to be given out to customers.
- Offering attractive incentives
- Trial periods
- Promotional guaranties for your products
- Installment schemes
- Offering upgrades to your e-books
- Newsletters for updates in products
- Quick response to queries
Tip #3 – Utilizing “Auto-responders”
Auto-responders are software system programs that automatically do some jobs for you. It is also termed as “infobots”. These programs automatically targets prospected customers and send email messages that will entice your buyers to purchase any of your products.
It is very efficient in a way that it works 24/7 and it grabs all the information based on your sales reports and follow up messages for your prospected buyers .
Auto-responders may be designed and personalized using this relevant information:
- Your business is introduced formally to targeted buyers
- Special offer listings
- Benefits in purchasing your e-books
- Informational guidelines to help your customers
- Comparing your e-books to competitors
- Welcome letters and thank you messages
- verification of orders
- Acknowledgement receipts
Tip #4 – Setting up affiliate programs
Affiliate programs are commission based schemes. It is a strategy where you can recommend a site to your users and generate some incentives for any sales they get. This also applies to your website as well if in return they do it also for you.
Affiliate programs are very effective because a larger number of targeted audiences can be achieved. Meaning, it will promote your site and products and it will also promote others sites as well. So there is a chance for higher sales in your e-books.
Tip #5 – Giving testimonials
Testimonials of other buyers or product endorsers are one way to gain earnings for Internet marketing . This can increase your company’s credibility and your products as well. This technique is effective since it uses “humans” to prove that your e-books are reliable and a good source of information to their queries.
Stationary pictures and letters doesn’t count so much on business advertisements nowadays, customers are now enamoured with videos that like the usual TV commercials. Video clips are best means of communicating information to viewers who can become buyers. Tempting as it is, however, video marketing newbies might find it discouraging to do because of lack of experience.
A video doesn’t need to be have booming images or elements to work for you, just make sure that you gave enough effort on creating it.Interactive graphics can do magic but if you cannot yet have that then make sure your presentation has the effect that customers will remember thus making them patronize your products. If you think that this video marketing for newbies is really confusing, then take the offered help of hustlers who can turn you to an expert in no time.
Contact information like email address or web links can also be added up to your video. Have a line at the bottom of your video that shows a moving graphic of those contact details. Don’t make the mistake of thinking that video marketing for newbies is going to be difficult or overwhelming.You have to realize how a simple video clip can do wonders with your marketing strategy by making it visible on your site or other web hosts.After one video, you will find yourself gradually developing the skills to create far more intricate effects and what better ways you can use them for your business.
Understanding Video Marketing
Do You Have an Understanding of its Capability? There are a lot of people you will hear talking about video marketing. There are a lot of reasons why businesses are using video marketing for their websites, videos help maintain a certain level of retention into the minds of prospective customers without realizing that the information is already part of their memory. When people watch video recordings they are more adept to remembering what you wanted to tell them. A message is more likely to be remembered when senses are involved such as hearing and seeing; this is one of the advantages of video marketing.
It doesn’t have to be a fanciful movie when you are consider combining video and audio messages for potential customers or Web visitors. A video with motion pictures and little dialogue is more than enough to pull off an effective video. It can also be used on different websites on the Internet, for example, it is not unusual today for businesses to have their own MySpace or Facebook page, and with good reason. Visitors to these sites can quickly see your video and click back to your homepage.